How much does content marketing cost in 2026?
SEO content only (4–8 articles/month): ₹40K–₹1L/month. Full content + distribution: ₹60K–₹1.5L/month. Thought leadership ghostwriting (executive byline): ₹50K–₹2L/month depending on volume. Full-stack content + SEO + distribution: ₹1L–₹3L/month.
How long until content marketing shows ROI?
Content takes 4–9 months to compound into meaningful organic traffic. The first 3 months see rankings on long-tail terms; months 4–9 see head-term rankings; month 9+ sees compounding traffic. SEO content is the slowest-payback marketing channel — but the only one with compounding economics.
Do you do thought-leadership ghostwriting for founders?
Yes — long-form pieces written under founder/executive byline for LinkedIn, Medium, industry publications. We do the research, interview, draft, and revise; you provide POV, voice notes, or topic guidance. Most senior founders can sustain 1 piece/week with 30 minutes of input.
Can you handle distribution + amplification?
Yes — built into the retainer for full-content engagements. Social distribution (Twitter, LinkedIn, Instagram), email distribution (your list + ours), repurposing into different formats (Reels, carousels, podcast clips), and pitching to third-party publications.
Do you optimise content for AI search (ChatGPT, Perplexity, Google AI Overview)?
Yes — AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) are standard. Answer-first structure, FAQPage schema, citable formatting, entity-level SEO. AI search rewards content that answers questions directly with citations.
Can you handle case studies and white papers?
Yes — case study writing (conversion-engineered to close deals), white paper writing (research-led, citable, gated for lead capture). Both available as one-offs (₹50K–₹3L each) or as part of a full content retainer.
