How much does social media marketing cost in India in 2026?
Single-platform retainer (just Instagram or just LinkedIn): ₹40K–₹1.5L/month. Multi-platform full-funnel: ₹1.5L–₹3L/month. Scale-stage with dedicated creator pipeline + UGC team: ₹3L–₹6L/month.
Which platforms do you cover?
Instagram (primary for D2C), LinkedIn (B2B + thought leadership), YouTube (long-form + reviewer overlap), X / Twitter (real-time + tech + finance), Pinterest (home + lifestyle + jewellery + décor), Threads (early-mover for select brands).
Do you build a creator + influencer pipeline?
Yes — 200+ Indian + global creator roster. Per-quarter cohort of 30–50 creators paid + gifted + revenue-share. Diversified by region, demographic, niche. UGC harvested for paid ads + organic.
What's your content cadence?
Typical: Instagram: 5–7 posts + 7–10 stories + 3–5 reels weekly. LinkedIn: 3–5 posts weekly. YouTube: 1–2 long-form + 3–5 shorts weekly. Adapted to your category + audience.
Do you handle community management + DMs + comments?
Yes — community management protocol (response time, escalation, brand voice), DM auto-responders for FAQ + qualification, comment moderation, crisis management. Typically 8–15 hours/week per platform.
What about LinkedIn for B2B founders + thought leadership?
Yes — founder-led content + thought leadership + employee advocacy. Different mechanics from D2C: longer-form, expertise-led, pipeline conversion via DMs + comments. Drives high-LTV B2B leads.
Do you run paid social ads (boosting + dark posts)?
Yes — organic top-performers boosted via paid, dark posts (paid-only without organic publishing) for testing, creator content amplified via paid. Coordinated with Meta Ads + LinkedIn Ads teams.
Will I own the social accounts + creator contracts?
Yes — all account access + creator contracts + UGC rights in your name. We have manager-level access; you can revoke any time.
Do you handle Pinterest for home + lifestyle + jewellery?
Yes — Pinterest is a primary discovery channel for home + lifestyle + jewellery + décor (35–55% of category discovery). Pinterest boards + Promoted Pins + Shopping ads + harvested for Meta + Google creative.
How do you measure social success?
Beyond followers + engagement: DMs received (intent signal), saved posts (high-quality engagement), profile visits, link clicks, attributed revenue (via UTM + tracking pixels), brand search lift (Google Trends + GSC).
Do you handle YouTube long-form + Shorts?
Yes — YouTube is the second-largest search engine. Long-form for education + brand authority, Shorts for discovery + reels reuse, channel management, end-screen / cards / chapters, SEO-optimised titles + descriptions.
How quickly will I see social media results?
Engagement lift: 2–4 weeks. Follower growth + reach lift: 4–8 weeks. Compounding brand awareness + DMs / leads: 3–6 months. Social is a long-term moat, not a short-term ROAS lever.