Startup Digital Strategy on a Budget — What to Prioritize

Priority Stack for Startups

1. Lean website (Week 1-3): A clean 5-page site that explains what you do and captures leads. Rs. 30,000-80,000.
2. Google Business Profile (Week 1): Free. Essential for local visibility.
3. LinkedIn presence (Ongoing): Founder posts 3x/week. Free. Builds authority and generates B2B leads.
4. Google Ads for validation (Month 2): Rs. 20,000/month to test messaging and demand. Kill what doesn't work fast.
5. SEO and content (Month 3+): Start a blog targeting the exact questions your buyers ask.
6. Email capture and nurture (Month 3+): Lead magnet on your site, automated follow-up sequence.

Skip everything else until you have product-market fit and revenue. ITD GrowthLabs offers startup packages designed for lean budgets. Talk to us.