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Performance Marketing Agency for D2C Brands in New York

If you are a D2C brand founder or marketing lead in New York, this page is the exact playbook we use for Performance Marketing Agency. New York founders scale on short-attention-span creative, LinkedIn ABM for B2B, Meta + Google for D2C, with CAC payback as the dominant metric.

Who this is for

Who hires us for performance marketing in New York

We work with direct-to-consumer brand founders scaling Shopify stores, subscription boxes, and online-only product lines across New York. From early-stage brands building the first paid-spend playbook to scaled companies running $100K+/month in ad budget.

Founders

Scaling d2c brands past $10K/month revenue. Need the full playbook under one engagement.

Marketing Managers

Running the marketing function. Need a senior partner for strategy + attribution + creative.

Growth / Procurement

Evaluating agency vs in-house. Need honest comparison + transparent USD pricing.

In-house Teams

Scaling an existing in-house function. Need specialist agency to add velocity.

Local nuance for New York

New York founders scale on short-attention-span creative, LinkedIn ABM for B2B, Meta + Google for D2C, with CAC payback as the dominant metric. For performance marketing, this shapes channel mix, creative language, and attribution infrastructure.

What we deliver

Our performance marketing approach for d2c brands in New York

End-to-end performance-marketing agency: Meta Ads, Google Ads, YouTube, TikTok, LinkedIn + attribution rebuild + creative velocity + CRM integration + weekly ROAS reviews. Orchestrated against real LTV / CAC, not platform-reported ROAS.

What is included

Search queries we help you win in New York

We build landing pages, Google Ads, and content around what your buyers actually search:

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USD pricing · transparent

Three tiers for d2c brands in New York

Ad spend is pass-through, billed by you directly on Meta + Google - zero markup from us.

Starter
$1,500/month
D2C Brands doing $10-50K/month revenue. First-paid-spend playbook + 1-2 channels + attribution + 10-15 creative units/month.
  • Attribution rebuild (Meta Pixel + CAPI + GA4 + Google Enhanced Conversions)
  • 1-2 primary channels live (typically Meta + Google)
  • 10-15 creative units / month
  • Weekly performance review + monthly QBR
  • CRM integration + basic reporting
  • 3-month minimum engagement
Scale
$7,500+/month
D2C Brands doing $500K+/month revenue. Dedicated pod + full-funnel orchestration + multi-market + custom infrastructure.
  • Everything in Growth, plus:
  • Dedicated pod (strategist + performance + creative + CRM + reporting)
  • Full-funnel orchestration (acquisition + retention + marketplace)
  • Multi-market expansion (US + UK + GCC + LATAM)
  • Custom dashboards + attribution infrastructure
  • Dedicated creative producer + 2 monthly on-camera QBRs
  • 12-month minimum engagement

Ad spend separate. Billed by you directly on Meta + Google + LinkedIn + TikTok + other platforms, no markup from us. Minimum ad spend recommended: $3-5K/month Starter, $10-25K/month Growth, $25K+/month Scale.

Related pages

Also useful for d2c brands in New York

Frequently asked

25 common questions about performance marketing for d2c brands in New York

How much does Performance Marketing Agency cost for D2C brands in New York?
Three tiers in USD: Starter from $1,500/month retainer (early-stage brands + first-paid-spend playbook), Growth from $3,500/month (established D2C brands scaling past $50K/month revenue), Scale from $7,500/month and above (brands scaling past $500K/month revenue or enterprise SaaS). Ad spend is pass-through, billed by you directly on Meta + Google - zero markup.
How soon will we see ROAS lift from Performance Marketing Agency in New York?
For D2C brands in New York, meaningful signal lands in weeks 3-6 of a Meta + Google live campaign. Compounding (subscription attach, repeat rate, LTV lift, pipeline velocity) shows at month 3-6. We publish a 90-day plan on day one so expectations are concrete.
What is a realistic ROAS target for D2C brands in New York?
For d2c brands in New York, we target blended ROAS appropriate to AOV ($30-$500) and sales cycle (24 hours - 14 days). What matters more than vanity ROAS: LTV / CAC, payback period, and net-margin after discounts + fulfilment. We optimise against those, not platform-reported numbers.
Which channels do you prioritise for d2c brands in New York?
Primary channels for d2c brands in New York: Meta Advantage+ Shopping, Google Shopping + Performance Max, TikTok Ads. Secondary channels: YouTube Shorts ads, Pinterest for discovery. The specific mix depends on your AOV, sales cycle, and category maturity.
Do you handle creative + ad production for d2c brands?
Yes. We produce 20-30 creative units a month in the first 6 months (Starter: 10-15 units). For New York, that means UGC-style video, static + carousel ads, Reels + TikTok shorts, and native-feeling creator content. Creative velocity is the single biggest CPL / CAC lever early in an engagement.
How do you measure success for d2c brands?
We measure what matters: Blended ROAS + MER, Subscription attach, Repeat rate 60/90/180d, LTV / CAC. Platform-reported ROAS is one input, not the headline number. CRM + Meta CAPI + Google Enhanced Conversions + GA4 give us the real view. Weekly dashboard + monthly QBR.
How do you handle attribution for long-cycle B2B d2c brands?
For long-cycle B2B (24 hours - 14 days), we rebuild attribution against pipeline $ not clicks: HubSpot / Salesforce pipeline value as the conversion event, lead-stage progression tracking, multi-touch attribution via UTM + first-party cookie + CRM-based offline-conversion imports to Meta + Google + LinkedIn.
Do you handle compliance (GDPR / CCPA / FTC / ASCI) for d2c brands?
Yes. For New York (NY), we follow local advertising regulations: GDPR + ICO (UK + EU), CCPA (California), FTC Endorsement Guides (US), ASCI (where applicable). Compliance-safe creative library + pre-approval workflow + audit trail.
What makes New York different from other markets for d2c brands?
New York founders scale on short-attention-span creative, LinkedIn ABM for B2B, Meta + Google for D2C, with CAC payback as the dominant metric. We adjust channel mix, creative language, bid caps, audience architecture and attribution for each market. Playbook is portable; execution is local.
Do you handle marketplace ads (Amazon + Walmart + eBay) for D2C d2c brands?
Yes. For New York d2c brands scaling marketplace channels, we manage Amazon Sponsored Products + Brands + Display, Amazon DSP, Walmart Connect, eBay Promoted Listings, A+ content, review-generation workflow, and marketplace-to-D2C attribution comparison.
What's the minimum ad spend recommended for d2c brands in New York?
For New York d2c brands, we recommend minimum ad spend of $3,000-5,000/month to generate statistically meaningful optimisation signal. Below that, campaigns learn too slowly for us to tune reliably. Total engagement cost (retainer + ad spend) starts around $4,500-6,500/month.
How do you handle Shopify + Klaviyo + Postscript integration for D2C d2c brands?
We integrate Shopify + Klaviyo (email) + Postscript or Attentive (SMS) + Meta CAPI + Google Enhanced Conversions + Triple Whale or Northbeam (attribution). Lifecycle flows live from day 7 (welcome + abandoned cart + post-purchase + winback).
How do you handle LinkedIn Ads for B2B d2c brands in New York?
For B2B d2c brands in New York, LinkedIn runs on: ABM audience building (6sense + Clay + enrichment), sponsored content + lead forms, retargeting via Meta + Google, and pipeline-value attribution. Minimum budget $5-10K/month to generate meaningful MQL volume.
What's the typical reply time to a discovery call booking from New York?
Same business day (local EST timezone). After booking, you get a pre-call questionnaire, we review your current site + ad accounts + CRM + revenue data, and show up with a 90-day plan draft. Zero sales pitch, zero SDR layer.
Do you work with US + UK + Ireland + GCC clients remotely?
Yes. For New York (EST timezone), we align account management and QBR scheduling to local hours. Slack-first communication, weekly ROAS reviews on Zoom, monthly on-camera QBRs. We have active clients across New York, LA, San Francisco, London, Dublin, Dubai and Riyadh.
How do you handle creator / influencer campaigns for d2c brands in New York?
We source + brief + manage 20-80 creators per quarter for d2c brands in New York, whitelist creator content into Meta Branded Content Ads + TikTok Spark Ads, track creator-attributed revenue via unique codes + Shopify affiliate + Linktree, and run creator ROI reporting.
What's the typical engagement duration for d2c brands?
Minimum 6-month engagement. Mature engagements run 12-24 months. Compounding (LTV lift, subscription attach, SEO organic revenue) shows at month 6-12, so shorter engagements don't let the system compound.
What's included in the Starter tier at $1,500/month for d2c brands?
Starter ($1,500/month) includes: attribution rebuild (Meta Pixel + CAPI + GA4 + Google Enhanced Conversions), 1-2 primary channels live (typically Meta + Google), 10-15 creative units/month, weekly performance review, monthly QBR. Right for d2c brands doing $10-50K/month revenue.
What's included in the Growth tier at $3,500/month for d2c brands?
Growth ($3,500/month) includes: full multi-channel stack + 20-30 creative units/month + attribution + CRM integration + landing page CRO + weekly ROAS reviews + monthly on-camera QBR. Right for d2c brands doing $50-500K/month revenue.
Can you integrate with our CRM / tech stack in New York?
Yes. We integrate with HubSpot, Salesforce, Pipedrive, Close, Zoho, Shopify + Klaviyo + Postscript, custom in-house CRMs via API or Zapier. Lead + conversion data flows into your stack with source + campaign + ad-set + creative attribution + LTV updates.
How do we start working with ITD GrowthLabs on performance marketing for d2c brands in New York?
Book a 30-min discovery call. We review your current revenue + ad spend + funnel + CRM + goals, share a scoped 90-day plan + Starter / Growth / Scale tier recommendation + named references in your category + AOV bracket. Zero commitment. Book direct via Calendly or WhatsApp.
Do you handle email + SMS retention marketing for d2c brands?
Yes. Klaviyo (email) + Postscript or Attentive (SMS) + Meta CAPI retargeting + WhatsApp Business API lifecycle flows: welcome (3-touch), abandoned cart (2-touch), post-purchase (care + review), winback (2-touch), loyalty tier upgrades. 25-40% of year-two revenue typically comes from retention.
What's included in the Scale tier at $7,500+/month for d2c brands?
Scale ($7,500+/month) includes: dedicated pod (strategist + performance + creative + CRM + reporting) + full-funnel orchestration + attribution infrastructure + GCC / multi-market expansion + custom dashboards + bi-weekly QBR. Right for d2c brands at $500K+/month revenue.
Can you build + manage our Google Analytics 4 setup for d2c brands?
Yes. GA4 full setup + Enhanced Measurement + custom events + conversion tracking + offline conversion imports + GTM server-side + consent-mode v2 (GDPR + ICO + CCPA). Clean attribution across Meta + Google + LinkedIn + TikTok + organic + email.
How is ITD GrowthLabs different from a traditional agency for d2c brands?
We are a tech + marketing studio. We rebuild attribution end-to-end, write production code when needed, run performance ads, build the WhatsApp / email CRM, and ship the mobile app - under one engagement. Agencies hand you a deck; we hand you a working revenue system.

Grow your D2C brand from New York

30-minute discovery call. We review your current revenue + ad spend + funnel + CRM live and tell you what we would do first. EST-aligned. USD pricing. Zero sales pitch.

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